Best Buy is a technology
retailer that was founded in 1966 by Richard Schulze and Gary Smoliak in
Minnesota, US. It was first called Sound of Music and in 1986 it assumed its
current denomination. It operates multiple channels where it offers a variety
of consumer electronics. Unlike other retailers, it only commercializes tech
devices and not other kinds of products.
Buy has 1900 stores in the domestic market, Canada, and Mexico. Locations are
both large-format and Best Buy Mobile stores, but it also has an online
platform and makes visits to customers’ homes. It provides technical support
under the brand Geek Squad.
2019, the company generated $
42.8 billion in annual revenues through its 125,000 employees. Computing and mobile
is the main category accounting for 44% of revenue, followed by consumer electronics (33%) and appliances (10%).
Best Buy Co.
Richfield, MN, USA
Company of NASDAQ
Best Buy top competitors include: Walmart, Amazon, Apple Retail
Stores, Target, Costco, Gamestop, Dell, RadioShack, Sam’s Club, and Ingram
How the company makes money
Best Buy’s main
source of income is the retail sale of computing and mobile devices, consumer
electronics for fitness, entertainment devices, portable audio, smart home
technology, and drones, among other technology pieces. The merchandise segment
accounts for 93% of revenues. It is the largest
consumer electronics retailer in the US.
The second business
of the company is the service related to technology. It includes consultation,
delivery, design, installation, membership, and protection plans (extended
warranty), repair, set-up, and technical support. Together, they account for 5% of revenues.
Walmart is the world’s largest retail chain. It started as a discount store in 1962 Arkansas, created by the American Sam Walton. The group has more than 11,500 stores in 27 territories worldwide and every week, it receives 265 million customers. It also sells products through the online retail platform. The company employs 2.2 people and in 2019, it generated revenues of $ 514.4 billion.
sells a wide variety of products including food, apparel, and consumer
electronics, where it competes with Best Buy, and is positioned in the second
place in terms of market share. The tech segment is composed of entertainment
products such as cameras and supplies, photo processing services, wireless,
movies, music, and gaming. Walmart’s
largest market is the US.
Amazon is the largest
eCommerce platform globally that started in the US in 1994. It was founded by
Jeff Bezos and its headquarters are located in Seatle. Today, it is the most
valuable brand with a capitalization of $ 756 billion. It has
650,000 employees, 191 offices in 33 territories.
Through its online platform, Amazon commercializes and delivers all
kinds of products, including consumer electronics. In this segment, it is
positioned in the third place behind Best Buy and Walmart. It also operates
cloud services and technology for the smart home. In 2019, it generated $
87.4 billion in annual revenues, where retail business was the
Apple is a tech
company that was established in the US in 1977. It started when Steve Jobs,
Steve Wozniak, and Ronald Wayne developed the Apple
1 hand-made computer which was famous after popularizing the graphical
user interface. The company valued $ 1 trillion in 2018, designs and
manufactures consumer electronics such as the iPhone, the Mac family computers,
the iPad tablet, and all kinds of wearables and smart home devices.
has developed the Apple Store, a retail space where it sells all its catalog of
tech products and offers different services such as repair. It includes an
eCommerce platform and does sell any third parties’ hardware. The company has
137,000 employees and, in 2019, it achieved $
260.1 billion in revenues. The iPhone sale represents half of
Apple’s revenues. It is the fourth largest consumer electronics retailer, after
Best Buy, Walmart, and Amazon.
Target was founded in 1902 by George
Draper Dayton in the US. Since its first store, it expanded, and today it has
1,000 stores and operates distribution centers in 41 locations. It is a retail
chain that also owns an eCommerce platform with the strategy of more for less.
In 2019, it generated $
78.1 billion in revenues through its 368,000 employees.
with Best Buy in the consumer electronics market, as it sells all kinds of
devices, entertainment, and tech products for the end-user both at its physical
and digital stores. It is one of the top ten retail chains globally, and it is
positioned fourth in the consumer electronics market. Tech is included in its
“hardline” category that is composed of video game hardware and software and
entertainment, among others. In 2019, it
accounted for 18.4% of revenues.
Costco Wholesale is a
membership warehouse that started in 1983 in Seattle, US. The company merged
with The Price Company and today is known as Price/Costco. It operates 785
stores that are mainly located in that country, and it has some locations in
the rest of North America, Europe, and Asia. The brand also offers a platform
for online purchases. In 2019, it generated $ 152
billion in revenues through its 254,000 employees.
Costco’s strategy is to provide a familiar atmosphere within its stores.
It works with a membership plan with annual subscriptions. Members can buy with
great discounts in any of the supermarkets. It commercializes all kinds of
product categories from groceries to gardening and beauty care. The consumer
electronics segment includes TV sets, projectors, appliances, computers,
smartwatches, drones, cameras, tablets, MP3 players, and mobile phones. In this
market, it is the sixth competitor of Best Buy in terms of market share.
Gamestop is a videogame retail chain
that was founded in 1984 in the US and, until 1994, was called Charles Babbage.
It was created by James McCurry
y Gary M. Kusin, who focused the
business in the Atari and Nintendo sale. Soon, it went public and merged with
different companies such as a software PC brand and the bookstore Barnes &
Noble. It expanded to Canada, Europe, Australia, and New Zeland.
In 2019, Gamestop generated annual revenues of $ 8.2
billion through its 56,000 employees. It is the seventh player in the consumer
electronics retail market share. In the US, it is the largest gaming shop and
the main destination for PlayStation, Xbox, and Nintendo Switch games,
accessories, and consoles.
Dell is an American tech company that produces and commercializes consumer electronic devices such as personal computers and other appliances. It started at the University of Texas in 1984 when Michael Dell created a self-designed computer that was called Turbo PC. Now, the company is one of the leading providers and it offers a wide variety of products and services.
Dell’s portfolio includes IT hardware, software, and solutions for the
digital transformation. It has manufacturing centers in the US, China,
Malaysia, China, India, Brazil, Ireland, and Poland. The brand operates in 80
countries and employs 165,000 people. In 2019 it achieved $ 92
revenues. Within the consumer electronics market, Dell is the eighth player,
behind Gamestop and Costco.
RadioShack is an American tech retailer that was created in 1921 by Theodore and Milton Deutschmann. In 2017, after being declared in bankruptcy, it was acquired by Kensington Capital Holdings at $ 160 million. It commercializes consumer electronic products and owns different brands and franchises in Central America, South America, and the Caribbean.
It has 25,000 employees and in 2019, it generated revenues of $ 17.5 million. Its catalog
includes TV antennas, cables, adapters, headphones, and radios. It operates more than 450 stores across the US.
Tech Data is an American tech retail
chain that was founded by Edward C. Raymund in 1974. It commercializes all kinds of
tech products and IT services for manufacturers and resellers such as Google,
Apple, Dell, HPE, Lenovo, and Microsoft. In 2018, it was included in the
Fortune’s World’s Most Admired Companies list.
The company has expanded to Canada, Europe, and
Mexico after the acquisition of 18 brands. In 2016, it bought Technology
Solutions to Avnet for $ 2.6 billion, and last year, the full company became part
of the Appollo Global Management Group after an operation valued at $ 5.4 billion. Tech
Data generates annual revenues of $ 36.9
billion and employs 14,000 people.
Micro is a tech product wholesaler that was founded in 1979
by the American entrepreneurs Geza Czige and
Lorraine Mecca. In 2016, it was acquired by the HNA Group at $ 6 billion. In
1996, the company went public in the NYSE to 2016, when it became a private
Ingram Micro employs 33,000 people and generates annual revenues of $ 47.2 billion. The inventory is composed of more than 114,000 items in 36 categories of electronic devices, software, etc.
The top 10 Best Buy direct competitors are: Walmart, Amazon, Apple Retail
Stores, Target, Costco, Gamestop, Dell, RadioShack, Tech Data, and Ingram
Micro. Together they have raised over $ 1.3 trillion between their estimated
3.9 M employees. Best Buy has 125,000 employees and it is ranked among its top
10 competitors. The top 10 competitors
average 390,000 employees.