Top 9 ZoomInfo Alternatives And Competitors

ZoomInfo Technologies Inc. is a US-based business database firm that has been providing accurate information to the public since its inception in 2007. Its headquarters lie in Vancouver, WA, and its founder, Henry Schuck, runs the company to this day as its CEO. ZoomInfo is a subscription-based market intelligence website that provides authentic information on the sales and marketing structures of several reputable businesses around the world.

Name	ZoomInfo
Founded	2007
Headquarters	Vancouver, WA, US
SIC Code	7372
Status	Public, Independent Company of NASDAQ
Industry Sector	Software as a Service (SaaS)
Employees	2700
Trading Symbol	Nasdaq: ZI

A Software as a Service (SaaS) company, ZoomInfo, is a cloud-based platform that uses machine learning and artificial intelligence to provide the most recent and authentic data from various trusted sources to its consumers. With real-time information updates, you can access the latest data about any major business in any industry.

ZoomInfo Similar Companies:

Dun & Bradstreet, LinkedIn Sales Navigator, Sisense, Seamless.ai, Cognism, InsideView, Lusha, Clearbit Enrichment, LeadIQ.

Who Is ZoomInfo’s Biggest Competitor?

The biggest competitor of ZoomInfo is Dun & Bradstreet. With more than double the revenue (nearly $1.7 billion), D&B definitively rules the roost in the SaaS business intelligence arena. The company is headquartered in Jacksonville, FL, with expertise in data analytics and unique business insights. Its database has over 400 million records from businesses all over the world.

How ZoomInfo makes Money

ZoomInfo provides subscription-based services to anyone who wants to access their exhaustive database of businesses around the world. The company makes money out of the profits of those subscriptions. To lure potential customers, it provides brief info about the business, keeping the complete intelligence hidden for premium members.

SaaS

Software as a Service can refer to any number of industries in the online arena. ZoomInfo is specific to the business intelligence platform in SaaS. It collects data about businesses from a variety of trusted sources to showcase it to its customers.

For instance, if you wish to know more about a truck manufacturing company, then you can directly log on to ZoomInfo’s database to find the desired result. The company generates revenue of $476 million through this business model.

Dun & Bradstreet

Dun & Bradstreet excels in providing commercial data to its consumers. Its $1.7 billion revenue says as much. However, since it doesn’t provide any free intelligence like ZoomInfo, it is highly likely that the latter may overtake the former in the near future. Simply called D&B, the company owns records of more than 400 million businesses all over the globe.

SaaS

D&B reigns supreme in this industry. The company’s extensive data is constantly updated to provide the most optimum results to its customers. However, you need to have a valid subscription to be able to access any of its information. D&B doesn’t really believe in giving out freebies, which has worked surprisingly well for it so far.

LinkedIn Sales Navigator

LinkedIn, the brand, is something that you can trust. The website has been consistently providing a wealth of information about employees and businesses to people worldwide. It was a given that a lead display platform would eventually be in place. And indeed, the LinkedIn Sales Navigator has been thriving since its inception in 2014.

SaaS

As the name suggests, the LinkedIn Sales Navigator is an online platform that provides great insights into businesses that have been running for quite a while. You can get to know how the business works, its revenue generation techniques, and even its average employee number. You can get all this information, and then some, for a nominal fee. The navigator part of LinkedIn currently generates revenue of $340 million for the company.

Sisense

Sisense is a business intelligence platform founded in 2004 by Elad Israeli, Eldad Farkash, Aviad Harell, Guy Boyangu, and Adi Azaria. It is headquartered in New York City, NY. With an employee base of over 800 strong, Sisense has been competing with ZoomInfo for over a decade. Sisense has 8 different locations around the globe, with Amir Orad leading them all as the CEO.

SaaS

Similar to ZoomInfo, Sisense uses machine learning and AI to generate trustworthy information regarding various companies and businesses in different industries. You might have heard about Snowflake, a major data warehousing portal in the software industry. Sisense uses its cloud computing features to provide customers with the data input for assessment. It generates revenue of over $260 million.

Seamless.ai

Are you a sales executive who wants to generate leads for their venture? Seamless.ai is the answer! You can find contact information about a number of businesses in various sectors on their platform. It is a B2B tool that lets you access the cell phone numbers and emails of almost every business in the US. The company is based in Columbus, OH, and was launched in 2014.

SaaS

When it comes to SaaS directly for personal information about businesses, you can never go wrong with Seamless.ai. It has a transparent business model with affordable pricing. Founded by Brandon Bornancin who still runs the company, the platform can be accessed from anywhere on the planet. The company currently makes revenue of $42 million through its subscriptions.

Cognism

Based in London, UK, Cognism was founded in 2015. The company raised over $2 million within three years, only to become a partner of Salesforce Lightning Data later. After about a year, the company progressed so rapidly that it raised over $10 million. When it comes to lead generation, Cognism barely has any competition on the continent. It generates revenue of around $35 million.

SaaS

The leading business intelligence provider in the UK, Cognism, has grown into an international platform over the years. With their unique SaaS technology, they plan to evolve sales and marketing to the next level in the coming years. Apart from accessing a machine learning platform, Cognism will provide you with a personalized database if you are willing to pay more.

InsideView

InsideView, indeed, supplies an inside view into the workings of the businesses in its database. Its sources may be much lesser than those of ZoomInfo (around 40,000), but each of those is trustworthy without a doubt. Founded in 2005 by Umberto Milletti, the company is currently owned by Demandbase as Milletti still holds his position as the CEO.

SaaS

InsideView is run by AI software that collates, analyzes, and provides insights into various business platforms in and around the US. Its software is integrated with other popular CRM systems like Microsoft 365, Oracle, and NetSuite. It amasses revenue of over $30 million through its ever-growing number of subscriptions.

Lusha

Whenever you are in need of business data, Lusha provides a direct answer. Founded in 2016 by Assaf Eisenstein and Yoni Tserruya, the company has been vying for the top spot in crowdsourced business data since then. It provides a simpler way to access business data, ideally with the click of a button. Lusha’s headquarters lie in New York City, NY.

SaaS

Lusha aims at making the go-to-market better by simplifying access to SaaS products. It is associated with major sales companies like Dropbox, Zendesk, and Uber. With a sales force of over 600,000 governed by 265 employees, Lusha has made headways into the SaaS industry since its foundation. It generates revenue of nearly $27 million.

Clearbit Enrichment

Clearbit provides a quick answer to all your outreach and customer interaction needs. It is a B2B marketing data engine that updates its database in real-time. The company was established in 2014 by Amit Vasudev, Matt Sornson, Rob Holland, Andrew O’Neal, Harlow Ward, and Alex MacCaw. Its Enrichment division was launched in 2015. Its headquarters are in San Francisco, CA.

SaaS

According to Clearbit, it enriches over 500 million records on a monthly basis. Boasting hundreds of thousands of users in its repertoire, the company has been growing like a dream since its launch. Its business customers range upwards of 1500. No wonder its revenue exceeds $20 million!

LeadIQ

Do you need to access the contact information of any business in the US without hassle? Log on to LeadIQ and experience a wealth of intelligence regarding any of your corporate competitors. The company was founded in 2015, and it is presently based in Redwood City, CA.

SaaS

LeadIQ uses several sales tools to enable marketing professionals to gain access to data about various businesses. Apart from locating the said data, you can also capture and sequence it into your contact list directly. The company is known to generate a revenue of $17 million.

Conclusion

The Top 9 ZoomInfo Competitors: Dun & Bradstreet, LinkedIn Sales Navigator, Sisense, Seamless.ai, Cognism, InsideView, Lusha, Clearbit Enrichment, LeadIQ. Together, they have raised over $2.95 billion in revenue between their estimated 9910 employees. ZoomInfo ranks second in the list with its $476 million in revenue contribution.

Competitor’s Stats:

Name	Founded	Headquarters	Employees
Dun & Bradstreet	1841	Jacksonville, FL, US	5000
LinkedIn Sales Navigator	2014	Sunnyvale, CA, US	20
Sisense	2004	New York City, NY, US	800
Seamless.ai	2014	Columbus, OH, US	290
Cognism	2015	London, UK	280
InsideView	2005	San Francisco, CA, US	275
Lusha	2016	New York City, NY, US	265
Clearbit Enrichment	2014	San Francisco, CA, US	165
LeadIQ	2015	Redwood City, CA, US	115